Creative Team
D：Dong_11
Client
Holiland
Creative Summary
Being one of the new products that Holiland designed especially for the Year of the Tiger 2022, “Run Tiger Run” has three flavors, and for that three colors were selected to symbolize the sunrise, noon, sunset in a day respectively. The three colors go just well with the three flavors, and the three packages also corresponds to sunrise, noon and sunset in a day equally. I think it's a cool thing to present the flavors of the product in this way,Combined with the different shapes of the tiger's tail，which will surely bring unexpectedness and surprise to the customers.
