• Time

  • 2023
  • 2021
  • 2019
  • 2017
  • 2015
  • 2013
  • Group

  • All
  • Student
  • Professionals
  • Class

  • All
  • A-Brand Image
  • A-1 Brand Icon
  • A-2 Activity and Visual Identity
  • A-3 Brand and Visual Identity
  • A-4 Promotion
  • B-Package
  • B-1 Sales Package
  • B-2 Limited Edition Package
  • B-3 Cultural and Creative Product Package
  • C-Publication
  • C-1 Book
  • C-2 Album, Newspaper, Magazine
  • C-3 Conceptual Publication
  • D-Poster
  • D-1 Commercial Poster
  • D-2 Public Benefit Poster
  • D-3 Cultural Poster
  • E-Typography
  • E-1 Social Application of Font
  • E-2 Font Library
  • E-3 Creative Font
  • E-4 Experimental Font
  • F-Illustration
  • F-1 Commercial
  • F-2 Creative Illustration
  • F-3 Social Application of Illustration
  • F-4 IP Image and other social application
  • G-Information
  • G-1 Infographics
  • G-2 Information Visualization
  • H-Environmental Graphic
  • H-1 Sign System
  • H-2 Space Graphics
  • I-Motion & Digital (RGB)
  • I-1 Motion Logo
  • I-2 Motion Poster
  • I-3 Movie, Video Intro & Animated Short Film
  • I-4 Website & Interface
  • I-5 Multi-media Interactive Installation
  • J-Integrated
  • J-1 Integrated Design
  • J-2 Social Practice of Design
  • Awards

  • All
  • Gold Award
  • Silver Award
  • Bronze Award
  • GDC Enter Awards
Ordinary And Life

Creative Team

D :Sun Yao
AT :Chris ro 
SC :Hong-ik University

Creative Summary

This book is a collection of graphic designs by graphic designer Sun Yao.The entire book is typeset in Chinese, English and Korean.Three colours are used to divide the text information, and the chapter pages are distinguished by a graphic based on the concept of time.Ping & Sheng seem to be two words that are hard for me to fully define (in Chinese, "Ping" means graphic and ordinary. "Sheng" means life and production).Ping, is it graphic? Ordinary? Sheng, is it life? Production? Is it changing lives with graphic? Or is it becoming a production tool for graphic?It's accepting the ordinary?Or ordinary mechanized production graphic design? The future is unknowable ......